Achieve Learning Objectives After participating in PBMI’s Feb. 17-19, 2010 conference, attendees should be able to: Summarize how pharmacy benefit management strategies and successes are instructive to other segments of the health care industry Describe successful drug plan design and utilization management strategies Differentiate approaches that influence medication adherence and improve outcomes Identify ways to better manage the challenges of specialty pharmacy Assess technology tools to engage consumers and manage health care costs Propose changes to your organization’s drug benefit program to lower costs